Eastwood City's Rice Festival

Discover something new and healthier ways to enjoy rice at the Eastwood City's Rice Festival Opening Ceremony. It's a fun and informative program to kick off the 3-day festival celebrating the country's staple food. On Friday, July 26, 2013 from 11am-12:30pm.

Dr. V. Bruce J. Tolentino Deputy Director General (Communications and Partnerships), International Rice Research Institute (IRRI)Hazel V. Antonio, NYR Program Director, Philippine Rice Research Institute (PhilRice)
Denise Danielle R. Galvez, Economic Justice programme Officer, Oxfam Kevin L. Tan, First Vice President and Commercial Division Head, Megaworld Lifestyle Malls will there to open the ceremony.

The recent National Nutrition Survey showed an unhealthy Filipino population. Among the other findings, the survey revealed that 7 in every 10 Filipinos do not meet the required energy intake. Our unhealthy status could be traced partly to the lack of diversification in our diet as we also generally restrict energy source to rice; servings also usually comprise more than half of our plate, even if one-fourth is enough.

To stay healthy, nutritionists advise that it is important to eat rice in the better form and in the right amount, and to also include alternative food staples.

Since 2013 was proclaimed the National Year of Rice by the Philippine government, it’s time we get ready to learn how to eat rice in a healthier way at Eastwood’s Rice Festival!

Done in partnership with the International Rice Research Institute (IRRI) and PhilRice, Eastwood’s Rice Festival gives you vital information on new and healthier ways to cook, serve and enjoy rice through exhibits, bazaars, cooking demos and more. 

Highlights of the opening program include a Rice Pounding Ceremony, Cultural Performance from Indak Lahi, Talks on “Rice as Life: Different Types of Rice” from IRRI, “Rice SelfSufficiency” from PhilRice and nefits of Brown Rice in Health & Nutrition” from Oxfam and Rice Sampling.

Below is the full schedule of activities at Eastwood City’s Rice Festival;

July 26, Friday:

10:30AM – Media Registration for Opening Program

11:00AM – 12:30NN Eastwood City’s Opening Ceremony

Highlights include:

Rice Pounding Ceremony
Cultural Performance from Indak Lahi
Talks on “Rice as Life: Different Types of Rice” from IRRI, “Rice Self-Sufficiency” from PhilRice and “Benefits of Brown Rice in Health & Nutrition” from Oxfam Rice Sampling

5:00PM to 6:00PM – Cooking Demo from Philrice


July 27, Saturday: 

5:30PM to 6:00 PM – Cultural performance from Indak Lahi

6:00PM to 7:00 PM – Cooking Demo from CCA

July 28, Sunday:

2:00PM to 3:00PM - Cultural Performance from Indak Lahi

3:00PM to 4:00PM – “Benefits of Brown Rice” Symposium from OXFAM

4:00PM to 6:00PM - Cooking Demo from Stephanie Zubiri of Atelier 137

6:00PM to 7:00PM – “Rice as Life” Symposium from IRRI

Check out the Rice Festival Bazaar with products from Dolor’s Kakanin, DEC, PhilRice, Cakes & Bakes, French Baker, Pan De Manila, OxFam, Robinson’s Supermarket, National Book store, CCA, Galileo Enoteca and more, open mall hours from July 26 – 28.

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