The Winner Of Race In Philips Urban Adventure

The Philips Urban Adventure saw an exciting finish recently, as the team of Catindig and Lopez bested 14 other duos in a one-day race around Metro Manila to bag first place honors along with P100,000 in cash and prizes.  

The race was organized as part of celebrations marking 55 years of Philips in the country, and saw the competing teams racing through 12 landmark destinations in the metropolis to perform a variety of physical and mental tasks. These destinations have played a significant role in Philips’ history in the Philippines.

“This is the first time that we’ve organized an event like this, and all of us at Philips are very pleased with the turn out,” 

- Rico Gonzales, Philips CEO  at the awarding ceremony in R.O.X. 

The race was packed with challenges, and ran from early morning to early evening, taking the teams all around the metro. From the starting line, teams had to do a 10-story vertical run up to Philips’ new home in the Sun Life Centre building. They then proceeded to the World Wildlife Fund (WWF) office to make a fundraising pitch, and then off to the Ayala Museum to solve a special mystery.

Next stop was in Honda Cars Manila, where teams had to take a photo of the new Civic MUGEN, and then to GK Baseco where teams equipped beneficiary families with Philips LED lighting. From there, teams raced to the office of Philips’ communications partner, M2.0, to solve a special quiz on wellness, and rushed to the Power Mac Center in Trinoma for a music test.


The next destination was the National Kidney Transplant Institute (NKTI) where teams had to match cutting-edge Philips medical imaging and diagnostic equipment with their respective labs. They then dashed to the People Power Monument to solve a jigsaw puzzle, then off to the Medical City’s sleep lab to assemble Philips sleep-aid equipment.

The next leg was at Dr. Smile at the Podium, where teams had to demonstrate their brushing skills to resident dentists using the Philips Sonicare electric toothbrush. Finally, teams had to pitch an outdoor tent from The North Face at R.O.X., the leading hub for outdoors equipment. From there, it was a mad dash to the finish line.  

The Philips Urban Adventure was organized by Philips, the leading name in lighting, consumer electronics and healthcare, in partnership with Honda Cars Philippines, Sun Life Centre, Sun Life Financial, The Medical City, the National Kidney Transplant Institute, Power Mac Center, Dr. Smile, the Ayala Museum, WWF, R.O.X., the Spirit of EDSA Foundation, M2.0 Communications, and Gawad Kalinga.


Photo Courtesy Of: philipsurbanadventure.com